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The Salone del Mobile.Milano 2025 represents a new chapter for Desiree. This year's collection expands the boundaries of softness and cosiness, defining new possibilities of contemporary living.

Zalf is glad to invite you to discover the new 2025 collection

On the occasion of Milan Design Week 2025, the Euromobil Flagship Store in Corso Monforte 30/3 in Milan is transformed into a stage where matter, light and transparency intersect in a tale of responsible design and innovation.

A landmark for design and architecture, where Zalf’s vision finds its ideal setting.

Zalf takes a new step in its design evolution with the presentation of the three SpaceMakers Home Day, Night and Young catalogues, an editorial work that redefines the brand's narrative and enhances the philosophy of contemporary, fluid and made-to-measure living.

Furniture systems become architectural structures that can be used in all areas of the home according to new living styles. Design that creates space.

Home Soft Home is a cardinal principle for Desiree, a unique take on interpreting and transmitting emotions with products 100% made in Italy; the new set-up of the showroom in Falzè di Piave (TV) is an immersion in this authentic design and production philosophy. 

The year 2025 marks an important upgrade for Desiree, a brand specialising in upholstered furniture, founded in 1968 and part of Gruppo Euromobil since 1995.

Inspired by an image of rigour and symmetry, the Margo kitchen - from the Latin margo, marginis - expresses its essence through a slender 14 mm perimeter frame, with French-style workmanship in the wood version.

We are proud to announce that the Alix armchair designed by Matteo Thun & Antonio Rodriguez for Desiree has been selected for the ADIDesignIndex 2024 to compete for the prestigious CompassodOroAward.

A virtual journey discovering the Euromobil Flagship store

Held between water and sky, with powerful nature behind it, the residence on Lake Lugano is the stage for the presentation of the Desiree 2024 collection.

On the occasion of the Milano Design Week 2024, the Euromobil Flagship Store at Corso Monforte 30/3 in Milan will transform to showcase the company’s new proposals for modular kitchens. 

In the historical Brera district close to Castello Sforzesco, for the Milano Design Week, Zalf makes its versatile furniture systems the stars of an oversize living room through the Opus installation, opening the door to a reality where space multiplies.

The new collections unveiled at the Salone del Mobile.Milano 2024 by Desiree, a company within Gruppo Euromobil specializing in the creation of Made in Italy upholstered furniture...

Casa Decor, from 11 April to 26 May 2024 opens the doors of the Palacio de La Trinidad, a fantastic estate at 82 Francisco Silvela Street, which retains the majestic charm of period buildings.

Kitchens are the heart of contemporary homes: the Euromobil catalogues are a celebration of this. Each page is a narrative of made-in-Italy kitchen systems inspired by the philosophy of design that generates space.

Home Soft Home is a cardinal principle for Desiree, a unique take on interpreting and transmitting emotions with products 100% made in Italy; the new set-up of the showroom in...

The wardrobe for the artist-entrepreneur's new home in Milan is an article by Zalf

Gruppo Euromobil's new 2023-2024 press campaign, photographed by Beppe Brancato, aims to highlight the common foundations of the three brands - Euromobil, Desiree, Zalf...

Enhancing the poetry and purity of simple materials such as wood, glass and leather, Desiree’s 2023 collection is designed to last.

We are proud to announce that Alterna Magic Room, the innovative monobloc wardrobe room signed by the architect Roberto Gobbo for Zalf, has won the Big See Product Design Award 2023.

An interesting vision of Italian design, gastronomy and culture emerges from the new exhibition “Tobia Scarpa: Design e Gusto della Tavola Italiana”, scheduled for 1 August through 31 October 2023 at the Civic Paleontology and Palethnology Museum in Maglie, Lecce. 

From 15 July to 17 September 2023, at Villa Morosini, Polesella (Rovigo), 'Virgilio Guidi in the Villa of the Old Masters' will be on show.

Zalf presents the new 2023 catalogues and the new website release.

Salone del Mobile.Milano, now in its 61st edition and to be held this year from 18th to 23rd of April, will see the presence of the Desiree, in Hall 6, stand A35 B32

Zalf's installation at Brera Contract, a tribute to Bauhaus. The space at Foro Buonaparte 57 in Milan is hosting Zalf during Design Week.

Design. Innovation. Tradition. Family. Four words, four constants for a company that for over fifty years has never ceased to feed its curiosity through a perennial tension towards the new, towards the future.

Desiree, in collaboration with retailer De Zotti Arredamenti, will be present from March 15 to 19 at Wohnen & Interieur (Vienna), the most important Design fair in Austria.

Dubai is the setting for the new store of Euromobil. The 200-square-meter space is located on Sheikh Zayed Road, one of the city's most prestigious areas.

In January 2023 was inaugurated in the Mexican capital the first Flagship Store of Gruppo Euromobil, which represents the three brands Euromobil, Zalf and Desiree.

We are proud to announce that Rito armchair has been awarded the German Design Award 2023, a prestigious design award, for standing out for innovation and community impact.

Desiree has got us accustomed to beautiful and elegant things and locations thanks to the company’s love for interpreting different worlds and transmitting strong emotions.

DentroCasa Expo, a container of values and experiences where design in all its forms reigns, giving space to culture, craftsmanship and territory.

The MACA opens on 8 January 2022 with an international retrospective exhibition entitled "Christo and Jeanne-Claude in Uruguay". It is a collection of more than 50 works from the family of the artists and private collectors that are coming to South America for the first time.

The new Desiree company showroom covers a space of 900 square metres on one floor. The concept is to highlight the direct, and also physical, connection of the exhibition hall with the production site.

Furniture systems become architectural structures that can be used in all areas of the home according to new living styles. Design that creates space.

Quintessential beauty describes the place in which Euromobil presents its kitchens and more: the company has recently opened its new company showroom in Via Circonvallazione 21 in Falzé di Piave, in the province of Treviso.

"Gli ultimi giorni di Van Gogh. Il diario ritrovato” is Marco Goldin's new novel, available from 13th September in bookstores and digital stores.
 

The Milan Design Week 2022 – that attracted more than 400,000 visitors to the city and put Milan and Italian design back in the limelight on the international scene -  has just come to an end. This is the context in which we celebrated our Group’s 50th anniversary.

According to Euromobil, design and art meet in the kitchen to create architectural structures that organise spaces to suit different areas of taste and living moods. A design potential that can be summed up by the phrase: 'Design that generates space'.

The new 2022 items by Desiree confirm our long-standing cooperation with renowned designers such as Matteo Thun, Antonio Rodriguez, Marc Sadler, Setsu & Shinobu Ito, and Jai Jalan.

Furniture systems that become architectural structures for all areas of the home to fit new styles of living. Design that creates space.

The history of Gruppo Euromobil is a human and entrepreneurial story full of challenges won and future challenges started 50 years ago. Art and design celebrate the new advertising campaign dedicated to the 50th anniversary.

Euromobil presents the new catalogue Kitchen Atmosphere Re_Design, created in collaboration with ValentiniCesarottiAssociati, which encapsulates the company's design philosophy.

The group’s attention is directed to national and international markets for the home and contract markets - where it is present with over 800 stores in more than 40 countries all over the world - has led to the opening of many Flagship Stores.

Gruppo Euromobil has been chosen as the exclusive furniture manufacturing brand of Brera Contract, the innovative showroom opened by the homonymous design company based in Foro Buonaparte 57, in the old town centre of Milan.

Good Design Award® is an ancient and prestigious award given by the Chicago Athenaeum, Museum of Architecture and Design, and sponsored by the European Centre for Architecture Art Design and Urban Studies.

We are proud to announce that Rito armchair has been selected by the Permanent Design Observatory for publication in the ADI Design Index 2021, in the "Design for Living" category.

Euromobil’s patronage – the principal   way in which the Lucchetta brothers profess their love of art – is an ongoing commitment.

Gruppo Euromobil, as main sponsor, promotes Alberto Biasi's exhibition Tuffo nell'arcobaleno (Dive into the rainbow) in Rome, at the Ara Pacis Museum, until February 22, 2022.

Gruppo Euromobil, which has always been actively involved in supporting art, is the main sponsor of the exhibition Tribute to Virgilio Guidi with a look at the Sonino collection in Venice until 7 January 2022.

Together with the new products, the Euromobil Flagship Store also hosted the "WePlanet Art Installation", featuring artist Jorrit Tornquist's globe "Oltre il sipario".

The gruppoeuromobil.com website has received an Honorable Mention from AWWWARDS, the awards for design, creativity and innovation on the Internet, which recognize and promote the best web designers in the world

21st June 21 – Starting from today, Mediaset Play is broadcasting Gruppo Euromobil’s  new “LIVE YOUR LIFE, WITH US” spot . Filmed in the group’s new flagship store in Corso Monforte, Milan, it is 30 seconds long... 

In the occasion of the Designer's Week, which will take place in Milan from 12th to 23rd April, for the whole month Euromobil’s flagship store in Corso Monforte 30/3 will be beautified by three extraordinary artworks.

Desiree’s soft furnishings tell you about themselves thanks to the innovative textile NFC label.

Desiree's Hab sofa, designed by Marc Sadler was presented during the event "Milano Design City".

At Corso Monforte 30/3 in Milan, the project created by the renowned Matteo Thun & Antonio Rodriguez studio is focused on the environment that has always been considered the heart of every home: the kitchen.

Design Therapy for the 2019 edition of the Elle Decor Grand Hotel held at the Palazzo Morando...

Desiree is presenting the company’s new 2020-2021 catalogue - created together with ValentiniCesarottiAssociati.

Rito, launched just a few months ago, has already deserved a prestigious award: Desiree’s new armchair has been given the Archiproducts Design Award 2020 for the Furniture category.

From 28 September to 10 October, the municipal government of Milan fuels the city with an urban initiative on design, seen as a vehicle of culture and innovation, with a particular focus on the aspects of sustainability and the circular economy.

A new-generation photovoltaic system has been installed on the Zalf factory, a brand belonging to the Gruppo Euromobil specialised in furniture for living areas, bedrooms and home offices. The company has decided to invest in environmental-friendly solutions optimising energy performances to reduce consumptions.

Zalf is presenting the company’s new 2020 catalogue - created together with ValentiniCesarottiAssociati - which presents SpaceMakers – Home and night systems, ...

On 10 June 2020 the first Euromobil Flagship store in Italy has opened in Corso Monforte 30/3, an important hub in the Milan design district.

October 24th, 2019 the first Desiree flagship store was opened in Mexico.

Five hundred square metres of pure Venetian style and atmosphere to pay homage to the Veneto origins of the brand: these are the distinctive features of the stand for the Gruppo Euromobil padded furniture brand, Desiree, at the 2019 Salone del Mobile.

At the MDW19, in Tortona, Affinity in Autonomy by Sony Design shows the heart of machines: will they be able to touch ours?

Milan’s Bocconi University has chosen Gruppo Euromobil to furnish its students’ residence in Viale Bligny 22, a total of 62 flats.

Desiree will be attending the 2018 Salone with a host of new items, the result of outstanding work by its designers.

Gruppo Euromobil was not only present at Salone Internazionale del Mobile 2017 with an exhibition...

Zalf furniture and Desiree sofas are two brands of Gruppo Euromobil. This year they were both showcase some new products at the Salone Internazionale del Mobile 2017, following the theme “Make and Project in Italy”, featuring a co-operation with leading international designers.

Solutions which provide multiple opportunities for compositions that give free rein to creativity, cutting edge technology and industrial design with maximum customisation: this is the Zalf mobili universe: interior decor throughout the house and work environment, with products entirely Made in Italy. 

In Venice, in conjunction with the opening of the 15th International Architecture Exhibition of La Biennale, Marco Piva inaugurates his own exhibition “Designing The Complexity - Materials Colors Textures”, focused on the aesthetic and functional research behind the contemporary design planning.

A view of the different areas in the home based on the universal aesthetics of interior decor but without forgoing functionality and above all innovation.

At Salone del Mobile we not only exhibited new items by Marc Sadler and Setsu&Shinobu Ito, but also presented a new journey through the home inspired by art and with a wealth of planning and design ideas for a “total home”.

The new housing path of Euromobil group starts at Salone Internazionale del Mobile 2014 where the three brands - Zalf furniture, Euromobil kitchens and Desiree sofas – present the new idea of Total Home: a way of living more exciting, more creative and full of design opportunities.

In a display area of 1000 sq m the Group will exhibit a refined dynamic lifestyle for total home design.

Euromobil Group, with Zalf forniture and Desiree sofas, will be present at "Salone del Mobile 2012" in Milan with its goals: 40 anni di design, 30 years of art and culture, 30 years of sport.

Euromobil Group is present at Salone del Mobile 2011 with total home project of top design but affordable thanks to Zalf furniture for day, night, children, home office, and with the new unique and distinctive novelties of Desiree sofas, armchairs and beds.

Zalf and Desiree presented at the Salone del Mobile2010 a completely new range of products, together with some best sellers that have characterized the production in recent years.

Lucchetta brothers’ history and Companies, and their singular adventure in the world of art, sport and design, has been told in a book published by Skira entitled “Gruppo Euromobil, un’impresa di design tra arte e sport” (Euromobil Group, a firm of art and design sport”).

Euromobil Group is presented at the Salone Internazionale del Mobile in Milan with Zalf furniture and Desiree sofas in a single construction built on a total area of 1000 square meters, with two distinct display areas for each company, and a part in common with function of reception area, offices and lounge area.

ZALF is present at “Salone del Mobile”, together with Desiree, in an area of 1000 square meters in Hall 10. The Exhibits are completely renewed.

Euromobil Group with desiree for the relax area, sofas and armchairs and Zalf to the living space, cupboards and beds, participates staging furnishings of the house of Roberto Semprini "FACE THE HOUSE"

Desiree is present at the Salone del Mobile with Zalf, in an area of 1000 square meters in Hall 10.